CrowdPassLooker Studio

CrowdPass + Looker Studio Integration

Connect CrowdPass to Looker Studio via Zapier

Build executive-ready event dashboards that blend CrowdPass attendance data with marketing, financial, and survey data in Looker Studio. Deliver live visual reports to stakeholders without exporting a single CSV.

Automations you can build

TriggerNew attendee registration
ActionAppend row to Google Sheets (Looker source)

Write registration data to a Google Sheet that serves as a Looker Studio data source, enabling real-time dashboard updates as registrations flow in.

TriggerAttendee checked in
ActionAppend row to Google Sheets (Looker source)

Log check-in timestamps and badge IDs to the Looker Studio source sheet, powering live attendance rate charts and venue capacity gauges.

TriggerLead captured at booth
ActionAppend row to Google Sheets (Looker source)

Feed booth lead data into Looker Studio for sponsor-facing dashboards that show lead volume, quality scores, and capture times by exhibitor.

How event teams use this

Operations Lead

Live event command center dashboard

During a 5,000-person conference, the operations team displays a Looker Studio dashboard on a monitor in the event command center. CrowdPass check-in data flows via Zapier into the source sheet, and the dashboard shows real-time attendee count, check-in velocity, and session fill rates.

Sponsor Manager

Sponsor performance reports

After a trade show, the sponsor manager shares Looker Studio dashboards with each sponsor showing their booth's lead capture count, peak traffic hours, and lead quality distribution. The self-service dashboard replaces manual post-event PDF reports.

Connect in 3 steps

No code required. Set up in under 5 minutes.

1

Log in to Zapier

Go to zapier.com and search for "CrowdPass" in the app directory. Connect your CrowdPass account using your API key from Settings > Integrations.

2

Choose your trigger

Select a CrowdPass trigger event: new registration, attendee check-in, NFC badge scan, lead capture, or form submission. Each trigger sends full attendee data.

3

Map your action

Choose the destination app and configure what happens. Map CrowdPass fields (name, email, ticket type, custom questions) to the app's fields. Test and activate.

Related integrations

Ready to connect CrowdPass to Looker Studio?

Schedule a demo and we'll help you set up the perfect automation for your next event.