CrowdPass + Amplitude Integration
Connect CrowdPass to Amplitude via Zapier
Apply product analytics rigor to your events. Amplitude's cohort analysis and experimentation engine let you test event format changes, measure session engagement, and predict which attendee behaviors lead to conversions — all powered by CrowdPass data.
Automations you can build
Log registrations as Amplitude events with enriched properties like company size, job title, and referral source to fuel behavioral segmentation.
Send each NFC scan as an Amplitude event with session track, room, and duration data, powering path analysis across your event venue.
Mark the user as "attended" in Amplitude and log their check-in time, enabling cohort comparisons between registrants who attended and those who did not.
How event teams use this
Event format experimentation
An event manager runs two conference tracks with different formats — panel discussions versus workshops. Amplitude ingests CrowdPass NFC scan data for both tracks, and the team uses Amplitude's experimentation feature to determine which format drives higher session completion and post-session lead captures.
Predictive attendee scoring
Using historical CrowdPass data from past events in Amplitude, the marketing lead builds a predictive cohort identifying registrants most likely to attend based on registration timing, ticket tier, and company size. This cohort receives targeted reminder campaigns to maximize turnout.
Connect in 3 steps
No code required. Set up in under 5 minutes.
Log in to Zapier
Go to zapier.com and search for "CrowdPass" in the app directory. Connect your CrowdPass account using your API key from Settings > Integrations.
Choose your trigger
Select a CrowdPass trigger event: new registration, attendee check-in, NFC badge scan, lead capture, or form submission. Each trigger sends full attendee data.
Map your action
Choose the destination app and configure what happens. Map CrowdPass fields (name, email, ticket type, custom questions) to the app's fields. Test and activate.
Related integrations
Ready to connect CrowdPass to Amplitude?
Schedule a demo and we'll help you set up the perfect automation for your next event.